VISION FOR LAKE GENEVA

Every great community has two stories—one about its past, and one about where it’s going. Lake Geneva’s past is rich with beauty, history, and tradition. But the story of where we’re going is still being written, and every resident, business owner, and visitor has a part to play.

This year, the city is developing a new Strategic Plan—a practical, forward-looking guide to help us set priorities, make smart investments, and keep Lake Geneva strong and vibrant. Think of it as a roadmap that helps us decide not only where we want to go, but how we’re going to get there. Here are six strategic priorities.

Economic Growth & Diversification

Community Life & Engagement

Infrastructure, Mobility & Facilities

Operational Excellence & Efficiency

Tourism, Events & Visitor Experience

Fiscal Health & Sustainability

Lake Geneva History

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